Check Out This Quick, Two-Page Guide To Boost Your Executive Brand Awareness. The most proven way to promote your C-suite is through thought leadership. In fact, it’s seen as the primary goal of all content marketing efforts, by almost half of all b2b marketers. Unfortunately, many organizations lack a solid branding strategy for their C-suite. We’ve[…]
Duplici Co-Founder Dillon Roulet takes to Adexchanger to share his thoughts on the personalization of media buying. Read more…
How much do you pay your PR agency? Probably more than necessary. If you’re picking up a six figure tab each year, it’s time to take a cold hard look at your ROI. Read Dillon Roulet’s take on the role of PR agencies at Alleywatch.
This article originally appeared on the SIIA Blog By Glenn Hansen Programmatic. It’s a term easily thrown around the media industry yet often lacks an articulate definition. According to eMarketer, 73% of United States display advertising spend is directed through programmatic media buying and selling. While “programmatic” execution evolves daily, the opportunities and risks for[…]
In the past 15 years we’ve seen a massive, unparalleled shift in the advertising industry. Not only have we completely revolutionized the media buying process, but we’ve overhauled the ‘agency culture’ that dominated for over half a century. The ad tech boom continues to balloon, and we’ve made leaps and bounds towards better data[…]
ZenithOptimedia, the global research arm of Publicis, has reported that global ad revenues for 2016 will reach $579 Billion. The report also forecasts mobile growth of $64 Billion over the next 2 years. Social media, online video and paid search are driving the majority of growth. In addition, the report predicts that emerging markets in[…]
Duplici’s Interview with Virgin Jamcast Co-Founder Scott Roulet was featured on the Music Industry Publication Music Think Tank. Click Here To View The Article
Scott Roulet at the SIIA Summit 2015 Today, we take music streaming platforms like Spotify, Apple Music and Soundcloud for granted, despite their relatively new existence. The growth of digital consumption over the past decade has far exceeded any other period in the music distribution timeline. We decided to take a closer look at[…]
The subject of volunteerism is something I usually keep fairly intimate. In the past, I’ve been hesitant to tout my commitment to community service for several reasons. First, I’ve never wanted others to perceive my efforts as self-serving. Far too often, companies use community service as a marketing ploy. They show up in a[…]
Did you know that white papers are one of the best ways to connect with your audience and generate leads? Contact us to find out how Duplici can create insightful and unique white papers that generate leads.
What We Offer
Duplici has one goal: Using content to sync your values, your opinions, and your company, to establish your brand as an industry thought leader.
Duplici plugs in efficiently and seamlessly to your marketing team. We align content goals to reflect your overall strategy and value proposition to the market.
Content is key to a successful digital presence. Establishing company executives as thought leaders through the vehicle of written content is a core component of solidifying digital credibility. Duplici generated content has been featured on top industry publications, blogs, newsletters and editorials.
Duplici’s In-house development team can be utilized by clients to seamlessly integrate content into your website, blogs, landing pages, social media profiles, and software.
D u p l i c i
Smarter Content, Better Results
Duplici was formed by entrepreneurs, for entrepreneurs. We understand the financial, logistical, and personnel restraints of emerging businesses that large Marketing/PR firms ignore. Our pricing, flexibility, transparency and accessibility all reflect Duplici's commitment to help Entrepreneurs grow their businesses. Because of this commitment, we've helped clients reach over $100 Million in new ROI from their content marketing initiatives.