Duplici | Admin
1
archive,author,author-admin,author-1,qode-core-1.0.3,woocommerce-no-js,ajax_fade,page_not_loaded,,capri-ver-2.4, vertical_menu_with_scroll,smooth_scroll,grid_1300,woocommerce_installed,blog_installed,wpb-js-composer js-comp-ver-5.6,vc_responsive,elementor-default
 

Author:Admin

Duplici Releases New Report On Building More Engaging B2B Content

Content Creation is not as black and white as some may assume. Click Here To Download The Report In B2B, everyone talks about how different our buying process is from our b2c counterparts. But are we taking this approach to content? The answer isn't always, yes. Check...

Advertisers Need to Be Storytellers—First and Foremost (via WSJ)

Image via Wall Street Journal   For an industry founded on creativity, Advertising seems to have forgotten its roots. We spend billions on Data and analytics solutions to maximize targeting. But at the end of the day, what are we targeting? In her article in the Wall...

Solving The B2B Social Gap

Russell Glass, Head of Products at Linkedin, speaking at INBOUND in 2015. Image via Linkedin Blog   As the case for Content gets stronger, b2b is still struggling to see success in Social Media. As little as 10% of b2b marketers are able to quantify any sort...

Executive Blogging 101: What You Need To Know

John Legere, CEO of T-Mobile is well known for his executive blog.  These days, almost every company has some sort of a blog. Whether it’s an insight-rich encyclopedia of the company’s history, vision and thoughts, or a mere landing page for regurgitated press releases, few corporate marketing...

The Music Industry’s Guide to Content Marketing

Image via Digiday   We talk a lot about the big year ahead for Content Marketing. This can extend to the Music Industry, if we embrace rather than resist new digital trends. Check out Dillon Roulet's article on Hypebot to learn four easy tips to jumpstarting your Content...

Dillon Roulet Featured in MediaOR

Duplici Founder and Partner, Dillon Roulet was featured in the Music and Tech blog, MediaOR. His story, the music industry's guide to content marketing gave insight into the ways which Musicians can take advantage of a growing trend. Read More Here...