We’re stoked to announce the launch of our Research & Insights team! This new team will spearhead market research for Duplici clients with a focus on trends in Advertising, Media & Entertainment. Our primary goal has always been to make Duplici a one-stop-shop for Media brands’ marketing and development needs. The challenge to adding new[…]
Check out our 2-page quick guide for media organizations outlining the steps we take to ensure a successful pivot and re-brand. 60% of media organizations agree they don’t have a cooperative marketing strategy. A successful pivot requires the entire team to be onboard and committed to executing the necessary changes required for success. In this[…]
Check Out This Quick, Two-Page Guide To Boost Your Executive Brand Awareness. The most proven way to promote your C-suite is through thought leadership. In fact, it’s seen as the primary goal of all content marketing efforts, by almost half of all b2b marketers. Unfortunately, many organizations lack a solid branding strategy for their C-suite. We’ve[…]
Duplici Co-Founder Dillon Roulet takes to Adexchanger to share his thoughts on the personalization of media buying. Read more…
How much do you pay your PR agency? Probably more than necessary. If you’re picking up a six figure tab each year, it’s time to take a cold hard look at your ROI. Read Dillon Roulet’s take on the role of PR agencies at Alleywatch.
Duplici’s Interview with Virgin Jamcast Co-Founder Scott Roulet was featured on the Music Industry Publication Music Think Tank. Click Here To View The Article
The subject of volunteerism is something I usually keep fairly intimate. In the past, I’ve been hesitant to tout my commitment to community service for several reasons. First, I’ve never wanted others to perceive my efforts as self-serving. Far too often, companies use community service as a marketing ploy. They show up in a[…]
Did you know that white papers are one of the best ways to connect with your audience and generate leads? Contact us to find out how Duplici can create insightful and unique white papers that generate leads.
Content Creation is not as black and white as some may assume. Click Here To Download The Report In B2B, everyone talks about how different our buying process is from our b2c counterparts. But are we taking this approach to content? The answer isn’t always, yes. Check out this report to find out the best[…]
Image via Digiday We talk a lot about the big year ahead for Content Marketing. This can extend to the Music Industry, if we embrace rather than resist new digital trends. Check out Dillon Roulet’s article on Hypebot to learn four easy tips to jumpstarting your Content Strategy.