We’re stoked to announce the launch of our Research & Insights team! This new team will spearhead market research for Duplici clients with a focus on trends in Advertising, Media & Entertainment.
Our primary goal has always been to make Duplici a one-stop-shop for Media brands’ marketing and development needs. The challenge to adding new services boils down to the issue of expertise— we only want to provide our clients with top knotch experiences. We’ve spent the past few months prepping our R&I initiative for launch, which is why we’re so excited to see it come to fruition.
The R&I team will gather primary and secondary research for use in White Papers, Case Studies, Events, Product Development, Content Marketing, M&A, and more. Having an internal R&I team will not only make for more streamlined engagements internally, but will provide our clients with a more cost efficient and organized alternative to managing multiple vendors for one project.
Niveda Chellappan, Head of Research & Insights Services will grow and lead our R&I team. Her extensive background in both qualitative and quantitative research is a natural fit for our organization. Niveda’s research experience is rooted in work with top tier research institutions including the Dell Pediatric Research Institute, and The Obstetrics & Gynecology Research Center at the Indiana University School of Medicine. She is a graduate of the University of Texas at Austin, and holds an M.S from IUPUI.
For more information about how Duplici’s Research & Insights services can benefit your organization, please contact:
We’re hiring! Interested in joining our R&I team? Check out our current openings here.